Trademark Class 43: Hotel and Restaurant

Trademark class 43 secures a business uniqueness that provides services related to hotels and restaurants. Trademark registration is a main component for a business that gives several legal rights to the owner by which they can secure their brand identity.

In this article, you will get the complete information about trademark class 43, and its meaning including a comprehensive list of services that fall under trademark class 43.

Here are some examples of well-known trademarks given below that are registered under Trademark class 43:

1. McDonald’s: Fast-food or food services.
2. Starbucks: Coffeehouse.
3. Pizza House: Popular pizza restaurant.
4. Taj Hotel: Luxury accommodation.
5. Marriott: Hotel and Resort services.

Some services seem to be very similar and cause confusion in selecting classes during trademark registration. Here are some services or works mention below that sound similar but do not fall under trademark class 43:

• Catering Services( Trademark Class 35 & 41)
• Food Delivery Services(Trademark Class 39)
• Event Planning or management(Trademark Class 45)
• Travel agency services(Trademark Class 39 & 43)

During the TM registration process, the applicant makes a number of mistakes, raising the possibility of rejection or objection. The following are some common mistakes:

1. A lack of distinctiveness increases the chances of a mark being rejected. In most cases, this error creates some circumstances that cause consumer confusion and destroys goodwill for the other party.
2. If a TM search is not conducted before trademark registration, it is more likely that an objection will be raised during the trademark inspection process.
3. During the trademark registration process, incorrect categorization of products and services increases the risk of infringement. A careful selection of the class should be made by the applicant, taking into account the nature of the services or products.

Trademark Class 43 mainly covers services that deal with hotels and restaurants such as cafeterias, canteens, motels, tourist homes, retirement homes and many others. An individual or business planning to provide these services must select the trademark class 43 during the TM registration. It is a long and complex Litem Legalis procedure therefore, the applicant should be clear regarding the nature of the business and their services, it helps to select the right classes and increase chances to get easy registration. Consulting with a professional TM attorney will be more beneficial in trademark registration.